Macmillan Dictionary of Marketing and Advertising 

 - London:  Macmillan,  1984. 
 - 217p.;  23cm 
<br/><br/><label>ISBN: </label>333393325 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management
<br/><br/><label>Dewey Class. No.: </label>658.8003  / MAC