TY  - BOOK
AU  - Ries, A.I.
AU  - Trout, Jack
TI  - Bottom-up marketing
SN  - 0070527334
U1  - 658.8 
PY  - 1989///
CY  - New York
PB  - Mcgraw Hill
KW  - Marketing
KW  - Management
ER  -