Mccrthy,E.Jerom <br/><br/>
Application is Basic Marketing 

 - Boston:  IRWIN,  1990. 
 - viii,210p.;  ill.;  24cm 
<br/><br/><label>ISBN: </label>0256101167 
<br/><br/><label>Subjects--Topical Terms: </label><br/>General management
<br/><br/><label>Dewey Class. No.: </label>658.8  / MCC