000 | 00486nam a2200181Ia 4500 | ||
---|---|---|---|
003 | NIELib | ||
008 | 211019s9999||||xx |||||||||||||| ||und|| | ||
020 | _a025610509X | ||
082 |
_a658.8 _bMCC |
||
100 | _aMccarthy, W.D. | ||
245 | _aBasic Marketing : A Global-Managerial Approach | ||
260 |
_bIrwin _c1960. _aBoston |
||
300 |
_axxii, 760p.; _bcol.ill.; _c26 cm |
||
650 | _aManagement of Marketing | ||
650 | _aManagement | ||
700 | _aPerreault, William D. | ||
942 |
_2ddc _cLM |
||
999 |
_c4192 _d4192 |