000			00471nam a22001817a 4500
003			NIELib
005			20251023153840.0
008			251023b |||||||| |||| 00| 0 eng d
020			_a0256182574
082			_a659.1 _bARE
100			_aArens. William F. _953127
245			_aContemporary Advertising
250			_a6th Ed.;
260			_aChicago: _bIRWIN, _c1996.
300			_a501p.; _bcol.ill. _c28cm
650		0	_aAdvertising and public relations
942			_2ddc _cLM
999			_c162685 _d162685